WASHINGTON – As Amazon’s annual “Prime Big Deal Days” promotion is set to kick off tomorrow, the Competitiveness Coalition today urged regulators to reassess whether their efforts to dismantle a successful American company are actually good for consumers.
A hallmark event for the more than 180 million Americans who subscribe to Prime, the two-day promotion offers rarely-seen deals on a wide-range of goods and allows small businesses to leverage their products to a wide audience ahead of the holiday season. The popularity of Amazon’s multi-day sale has spurred other companies to launch similar events, such as Target Circle Week (Oct. 5-11), Walmart Deals (Oct. 7-12), Kohl’s 4-Day Cyber Deals (Oct. 6-9), Best Buy Member Deals Days (through Oct. 5), and more, underscoring the fierce competition in the marketplace.
“Thanks to healthy competition between retailers, Americans can once again take advantage of bargains on everything from books to baby food,” said Competitiveness Coalition interim chair Brandon Arnold. “Unfortunately, overregulation and punitive, ideologically-driven antitrust actions mean that Amazon’s next ‘Prime Big Deal Days’ could be a ‘Prime Meh Deal Days.’ That would mean higher prices not just at Amazon, but at retailers across the country who would no longer have to aggressively drive down prices to compete. It is unfortunate that regulators continue to pursue a reflexive and harmful ‘big-is-bad’ approach to antitrust. We must return to focusing on consumer welfare and fostering innovation.”
Since 2022, the Competitiveness Coalition has been sounding the alarm on the egregious government overreach and concerning actions by U.S. regulators. For more information on the Coalition’s work on this front, please visit competitivenesscoalition.com. Members of the press can contact the coalition at press@competitivenesscoalition.com.
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The Competitiveness Coalition is a first-of-its-kind group educating the public and advocating for policies that put consumers first while fostering innovation and attracting new investment.